🏆全中運吉祥物驕仔，再獲義大利A'國際設計大獎銅獎
Pride Shrike, the mascot of 2020 National High School Athletic Games in Pingtung, Taiwan, has been granted the Bronze A' Design Award in Advertising, Marketing and Communication Design Category.
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繼得到荷蘭Indigo設計獎之後，「驕仔」又獲得了義大利A'國際設計大獎的肯定，象徵我屏東我驕傲的「驕仔」，真的再創驕傲了（感動）
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2020全中運吉祥物「驕仔」跳脫屏東總是用「阿猴」來發想的傳統思維，給大家耳目一新的新屏東印象。
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這次以屏東縣鳥紅尾伯勞為靈感，取名為「驕仔」（台語發音），不僅是台語「鳥」的意思，也延續「我屏東我驕傲」的精神，代表榮耀之子，每位參賽者都是我們的驕傲。
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驕仔完成全中運的任務之後，牠的新工作是到屏東紅尾成棒隊繼續擔任最萌吉祥物，大家之後可以繼續看到他在場上賣力地為選手加油！：）
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英文解說 ➔ ➔ ➔
Concept:
The mascot design of Pingtung City has long been monkeys because the old name of Pingtung is "Ahou," which is pronounced similar to "monkey" in Mandarin. In order to break away from stereotyped thinking, the team selected Brown Shrike, the bird of Pingtung County, as an inspiration to give everyone a refreshing impression about Pingtung. In particular, the team collaborated with Endemic Species Research Institute to draw the key features of Brown Shrike in detail.
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PROJECT DESCRIPTION:
Pride Shrike is the mascot of 2020 National High School Athletic Games in Pingtung, Taiwan. The mascot was named "Pride Shrike" as "bird" is pronounced similar to "pride" in Taiwanese, as well as echoing with the slogan "Pingtung Pride." The games cheer not only for the winners, but all athletes as they all make people proud.
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Besides its adorkable appearance and flexible body, Pride Shrike has very distinctive personality. He is a national badminton player, in the senior year of athletic class in National Chao-Chou Senior High School. His favorite snack is Wandan red bean cake and favorite beverage is fresh lemon juice, which are both signature products in Pingtung. His objective is to show the characteristics of the host city. Pride Shrike is an important agent to promote its tourism and economy with local industries and signature products.
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謝謝屏東縣體育發展中心和至正國中劉文宗校長盡心盡力投入全中運，給予我跟團隊最大的空間去設計吉祥物，這個獎項是屬於全中運幕後所有辛苦的工作人員，謝謝你們！
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#驕仔帶我去義大利吧
#曬出你跟驕仔的合照
snack發音 在 Snack vs Snake (點心vs 蛇) - YouTube 的八卦
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