ช่อง 3 กำไรน้อยกว่า Workpoint แล้ว / โดย เพจลงทุนแมน
ตอนนี้ถ้าถามว่า ช่อง 3 หรือ Workpoint ใครมีกำไรมากกว่ากัน?
หลายคนอาจจะแปลกใจ ถ้าจะตอบว่า
ตอนนี้ ช่อง 3 กำไรน้อยกว่า Workpoint แล้ว..
...Continue ReadingChannel 3 Less profit than workpoint / by page invest man
Now if you ask, Channel 3 or workpoint, who has more profit?
A lot of people might be surprised to say
Channel 3 is now less profit than workpoint..
Since Digital TV has been used, our home tv market like channel 7 AND CHANNEL 3 is starting to shake.
Because there are many new channels to steal the share. The most successful channel won't escape the workpoint channel.
Back in 2547, Workpoint Entertainment Co Ltd. at that time, there was not yet registered on the stock exchange.
In that year, the company had a total income of 876 million baht as a net profit of 206 million baht. and compared to the giant of our home tv industry in the stock exchange. Like Channel 3 has a total income of 6,473 million baht. Profit of 1,602 million baht. I can tell that channel 3 left for many times.
After that, ALL 2 companies were growing by 2556 1 years before digital tv officially started.
Workpoint has a total income of 2,186 million baht for profit of 257 million baht. Company Value 6,813 million baht.
Channel 3 has a total income of 16,637 million baht for profit of 5,589 million baht. Company value 101,000 million baht.
Channel 3 is 15 times bigger than workpoint..
Later, workpoint became a full-time tv station when participating in digital auction at the end of 2556 and got 1 normal clear channels (SD) for 2,355 million baht while channel 3 BID 3 channels. In Total Price of 6,471 million baht.
In 2557 the official digital broadcast
Workpoint has a total income of 2,270 million baht for profit of 21 million baht. Company Value 11,174 million baht.
Channel 3 has a total income of 16,321 million baht for profit of 4,415 million baht. Company value 102,000 million baht.
We'll see how much the start owning a TV station itself has increased operating costs.
After having its own station, workpoint pulled back tv shows on other channels, including new shows and foreign copyright items like the mask singer helps to increase in the channel rating and number 3 Free Tv stuff. Clinging after number 1 AND 2 things. Channel 7 AND CHANNEL 3 keep coming.
Until the latest.
The first half of this year that has revealed the numbers. Workpoint has made more profit than channel 3
Workpoint has a total income of 1,952 million baht for profit of 546 million baht. Company Value (as of 15 s. July ) 27,261 million baht
Channel 3 has a total income of 6,275 million baht for profit of 362 million baht. Company Value (as of 15 s. July ) 31,600 million baht
In addition to income and profit, the difference of the company in channel 3 used to be 15 times bigger. Slowly decreased to almost close to the current.
I may have noticed that what makes workpoint profit to overtake channel 3 this year is not only because workpoint is better, but on channel 3 that makes less profit apparently.
In the last year, Channel 3, there will be many problems since the audience has more channels to choose from. The big ones who have entered the list. They have their own channel. The cost is increasing. To produce and run 3 channels to broadcast, including the missing of a famous former announcer.
By the rate of the advertisement that has been revealed of 3 during the program that khun sayut held. This morning's story is 2.2 hundred thousand baht per minute. This evening is 2.2 hundred thousand baht per minute. Story Saturday-Sunday 2.9 Hundred thousand baht per minute. All 3 ITEMS MAKE MONEY FOR CHANNEL 3 together. Around 2,900 million baht per year.
After the absence of Mr. Sayut, Channel 3 Rating fell into a secondary channel 7 people. Many people have lost income.
Another interesting thing is that consumer behavior has changed from before. Now we spend less time watching tv and using media via the internet, especially watching mobile phone with Youtube and Facebook is the top popular online media.
All 2 companies are adjusted to expand the base of the online section, such as chanel on Youtube and open facebook pages to live, post photos and promotional Clips, including videos. Throwback, almost immediately after the end of the program.
Workpoint currently has 9 MILLION SUBSCRIBSCRIBER (Subscribe) on Youtube, the most in Thailand's station and TV shows and program) and 10.9 million subscribers on Facebook page followers.
Channel 3 has 4.2 million subscribers on Youtube and follow the main page on FACEBOOK ONLY 1 million people.
The different points of the main Facebook page that you can see is that workpoint should make people feel more engaged with shows because there are more bustling live than the main page of channel 3 that are promoted. Drama drama
For Youtube section, many variety game shows of workpoint can be hype and popular like I can see your voice and the mask singer. Most people are in millions and in some clips. When I have a total of 10 million people to reach more than 100 million times.
While Channel 3, most of them are backwards drama. Once in a while, there will be a trend drama. Part of these are more drama to choose from.
The way workpoint offers popular shows and popular in our home, including access to social social media, it should be one important factor that makes workpoint grow other channels in an era where people watch less TV.
Although the profit of channel 3 is less than the profit of workpoint, the company value of channel 3 is slightly more than workpoint (Channel 3 31,600 million baht workpoint 27,261 million baht)
But if the situation is still like this, maybe channel 3 will become a smaller company than workpoint..Translated
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